Secure Android Market Need in Turkey

Secure Android Market Need in Turkey

Nov 25

According to Trend Micro, growth number of Android malware in last 6 months is 1410%. It is really high and worrying rate. To analyze fast facts you should look at this info graphic. There are lots of android markets locally and globally. Some vendors develop their own markets to give an easy access to their customers like Samsung and Motorola. Also some local GSM operators have their own market places in different countries.

All these markets are open to vulnerabilities. Because there is no tested application warranty behind these services. Of course some of the companies like Turkcell has constructed their own markets in Turkey like t-market that includes the most popular applications. Turkcell is the biggest and most popular GSM company of Turkey with approximately34 million customers. So you may think it is a secure place. Yes you’ re right but this types of markets are small sized. It takes time fro an application to get in this market unfortunately. I appreciate Turkcell for trying to fill a gap in the sector for Turkish customers. But there should be an extra local or maybe for next years global market which includes tested secure android applications. And the company has nearly 42% of Turkey’ s android smartphone share. This makes Turkcell very important and valuable for Turkey android market.

What about Turkey, read more …

Turkcell and BOUN’ s Mobile Marketing Book On Shelves

Turkcell and BOUN’ s Mobile Marketing Book On Shelves

Feb 26

Turkcell Mobile Marketing Team has announced their first book to fill the gaps in the market with Bogazici University cooperation, named ‘Mobile Marketing – Fundamentals and Strategy’. Turkcell has the Europe’ s biggest permitted database with nearly 12 million users and the company has many different products on mobile marketing. So the company has very large experience and customized products for different segments. You can reach to a list of solutions from here, provided by the team.

Why do I think there is a need for this kind of books? Here it is…

Turkcell extends the value of Microsoft’ s Tag

Turkcell extends the value of Microsoft’ s Tag

Feb 19

Two days ago Süreyya Ciliv,CEO of Turkcell announced “As an established innovator in mobile marketing, our mission is to integrate mobile channels into the marketing mix for 360-degree marketing, as well as create additional revenues and expand mobile marketing through interactive experiences and advertising applications”. This announcement was from the roll out of new mobile marketing service called MobilKod built by Turkcell. The system is integrated with Microsoft Tag’ s mobile tagging technology behind. Here is the the news from Microsoft Press. As an R&D engineer of Turkcell Technology it was a proud for us because Turkcell has been the first mobile operator to extend the value of Microsoft Tag.

What can you do with MobilKod? Read more to access some info about the service in a nutshell.